Brer Rabbit Toys

Brer Rabbit Toys was founded in 2012 by industry veterans Marc Shinderman and Mimi Stella. With over 40+ years between them Marc and Mimi teamed up to form a company that offered children, parents and caregivers an outdoor sporting line that could be enjoyed by all ages. Looking for high quality products was paramount in their decision making process and the line was launched in October of 2012 with the inclusion of the unique “Hip, Hop, Grow!” Developmental Guide.

After years of watching and studying the play patterns of children, Marc and Mimi wanted to include a guide so parents and caregivers would have a sense of what abilities their children should have at certain ages of development. The “Hip, Hop, Grow!” Developmental Guide provides a general source for parents to understand what their child could do while playing with our toys.

We also wanted a strong Family Branding look across the line so that consumers could recognize the line on the shelves and feel comfortable about purchasing a Brer Rabbit toy product.

Brer Rabbit Toys will continue to introduce new Sport Toys each year that encourage well rounded growth and play experiences for children of all ages and skill levels. We strive to provide fun for the entire family.